How to open an ozone dispensing point. How to open an online store from scratch - step-by-step instructions

The point for issuing orders from online stores is an integral element of a business sold on the Internet. To organize and successfully operate it does not require large cash investments. Similar view activity can be a good start for a young entrepreneur.

Business relevance

Pickup points for online stores are an additional source of income, increase attractiveness for customers, stimulating them to purchase here, since they are given a choice of how to receive the goods. In connection with the development of online trading, the relevance of points where customers can pick up goods themselves is constantly increasing. Opening a point today is profitable not only in a large populated area, but also in a small city.

This segment is also in demand because the client wants to see real options for choosing a delivery method. Self-removal helps save personal time, reduce the cost of goods - all this increases the attractiveness of this direction entrepreneurial activity.

Financial costs at the opening stage

When considering how to organize a pick-up point for orders from online stores, you cannot do without drawing up financial plan. The main investment will be (per point) about 180 thousand rubles. This price includes:

• Rent for premises (from 20 m2) – 15,000 rubles;
• Repair work (cosmetic repairs) - about 30,000 rubles;
• Internet connection and payment for the first month – 5,000-10,000 rubles (depending on the region);
• Furniture and cash register– 50,000 rubles;
• Promotion costs – 50,000 rubles (includes website creation).

You should also allocate money to pay utilities, taxes and payment for employee activities (at the first stage, 1 person is enough, since the business owner can temporarily perform some of the responsibilities independently).

Business Features

This type of business, such as a point of delivery of goods from online stores, has its own characteristics that should be taken into account in order to avoid difficulties with its opening and subsequent development. Online sales allow you to reach a larger target audience than a regular brick-and-mortar store - this is one of the main features of entrepreneurial activity in this direction.

Constant demand is the key to stable and growing, in proportion to the number of requests, income. The point for issuing online orders attracts attention not only potential clients, but also suppliers of goods, since it is also beneficial for them that their products are purchased by more people. Respectively, the business is profitable.

Features include the organization of activities directly at the point of delivery of purchases made on the Internet. In 70% of cases, it costs according to the principle: pick up the goods from the seller, pack or package them, then deliver them directly to the buyer. In turn, this type of activity can be organized in two directions:

• Independent pick-up points for online stores;
• Points working in cooperation with companies.

Features should also include working conditions and initial investments, which directly depend on indicators such as the fame and popularity of the company. A “promoted” franchise of a point of delivery of orders from online stores will bring income almost immediately after the opening of a point of delivery of purchases, while an unknown one will require investments in marketing, which will reduce the salary rate for employees.

If you choose a business line under a well-known company name, then the influx of clients will be stable, but it will be almost impossible to introduce your own developments and ideas. At the same time, an independent delivery point may not pay for itself, which will lead to losses - this should also be attributed to the peculiarities of the business. Working with a reliable and well-known point of sale will allow you to quickly develop, opening new points.

Search for partners

Points for issuing goods for online stores belong to this type of business activity, where without partners it is very difficult to organize profitable and cost-effective work. To search for companies that agree to working together, you can contact directly (in the section on cooperation you can find contacts and forms that you can fill out).

It is also possible to jointly carry out activities with other goods delivery services. In this case, it is more profitable for each party for the online store’s pick-up point to be opened under the brand of the delivery service.

Another way to find business partners is to cooperate with large (and well-known) companies, whose services include the provision of logistics. In this case, they are essentially intermediaries, and the subagent is the owner of the delivery point - a businessman.

Choosing a direction

Pickup points for online stores imply that this facility cooperates with a retail outlet that sells goods. Before opening such a business, you should decide on the direction in which the work will be carried out, as well as on the list of those sites whose interests (financial and advertising) will be represented by the directly opening shopping pickup point.

The modern market offers a wide variety trade directions, so it is important to carefully study them all, and only then choose the most suitable direction for yourself. A good, stable income is guaranteed by stores that work with the following products:

• Sale of children's and women's clothing;
• Sales of goods for children and newborns;
• Sale of cosmetics and perfumes;
• Sale of electronics.

When thinking about how to open an order pick-up point, you need to carefully study the terms of cooperation offered by those sites that the entrepreneur initially liked. This is also necessary for the reason that delivery and organization of a pickup point is not possible in every region.

Point of delivery of orders from online stores Ya zabe.ru

Preparation of necessary documents

Legal business is possible only if documents are completed in a timely manner. The existence of a point where you can receive an order ordered on the Internet will require the future businessman to register with the relevant authorities. It is necessary to assign an OKVED code - for this area of ​​work it will be 47.91 - “services for retail trade" It allows you to send by mail and work via the Internet.

The optimal form is to open an individual entrepreneur. To do this, you need to issue a certificate from the tax office and receive the selected form of taxation. Since this type of entrepreneurial activity is closely related to finance, for further work you will need to open a bank account. This will help make business-format payments. Experienced entrepreneurs do not recommend choosing the OJSC form, since in this case the package of documents required for registering a business will increase significantly. In addition, such an organizational - legal form will entail an increase in tax payments. Also, to register a business, you will need to obtain permits from the SES and fire department. When thinking about how to open a point for issuing online orders, it is important to remember that the building will need servicing from cleaning companies, removal of solid waste, and security. Before starting work, you will need to draw up all relevant contracts.

Advertising and Marketing

A franchise point of order delivery or an independent company equally needs advertising and promotion. That is why you will need to devote a significant amount of time to the issue of marketing. Investments in advertising depend on the chosen direction of work, the availability of partners, the region, as well as the capabilities of the businessman himself. Advertising is necessary to attract new customers, since the profit of the online store, which is represented by a pickup point, directly depends on their number.

Customers prefer to pick up their purchases themselves, as this will help them save from 200 to 1000 rubles, depending on the size of the product and its quantity. Marketing policy should be structured to reach the maximum audience. Accordingly, advertising is present:

• On the Internet ( social media, websites of online stores that are partners);
• On banners and leaflets;
• On your own or friendly websites that describe the benefits of such a service or are ready for further cooperation.

Before opening a point for issuing orders from online stores, it is very important to think through the system special offers, discounts and bonuses for new and regular customers. This will allow you to retain active customers and attract new ones, thereby replenishing your customer base and increasing income. It is important to remember that in addition to clients, it is also necessary to attract new partners to cooperation. In order to avoid stagnation in the movement of goods, it is recommended to create a courier delivery service.

Thus, the answer to the question of whether it is profitable to open an order pick-up point will be the opinion of experienced entrepreneurs who claim that the key to success lies in the ability to find in-demand sites. In this case, the profit from the activities carried out will be high. The level and possibility of a gradual increase in profit and income that the owner of the enterprise provides for himself will depend on the number of goods (parcels) delivered, processed and transferred through the point.

You can gradually develop your business by increasing the number of points with the ability to pick up purchases yourself, which will help create a recognizable brand. You can combine several points (in the future) by creating your own courier service, with which new businessmen will enter into an agreement.

The main task is to choose the right partners at the start, so that investments begin to work and generate income for the owner of the business for self-pickup of purchased goods.

People are increasingly purchasing goods online. It is not always beneficial for them to receive such packages by mail. In addition, it is not so good at transporting goods. Opening hours and eternal queues irritate customers, so they look for alternative ways to receive what they ordered.

Order pick-up point - quite profitable business, since it allows you to cooperate with several companies at once.

The standard room is small in size, you can equip an ordinary room, preferably with a separate entrance. Such a point must be equipped with furniture: table, chairs, shelves for storing goods. The volume of the room can be from 10 to 16 sq. m.- for the first time this is enough.

We will definitely equip the place with a PC or laptop with Internet access. The client must be able to check the goods and pay for it, so we install a cash register. It is necessary to choose an employee who is responsible and honest, because parcels can cost much more than his salary.

If you don’t want to store the goods for extra time, you can hire a courier or perform his services yourself.

It is advisable to equip the point with a terminal for card payments. Often the customer may have the right to try on or return the product if they are not satisfied. Usually, all conditions are negotiated with suppliers, as well as working with a transport company, which will be an intermediary between this pick-up point and the online store.

It is imperative to clarify the delivery times for orders so as not to overstock the warehouse in advance and not to appease complaining customers whose items were delayed in transit.

So, what you need to consider:

• Working via the Internet with suppliers, which means having a PC, excellent communications and employees who know how to understand this.
• Cash register.
• Mastic print.
• Own bank account for transferring funds for purchased goods.

Earnings lie in the fact that each unit of goods is sent for a certain amount of money, and when several goods are delivered from the store, the price remains the same, but the parcel will already contain several items. Saving weight, shipping costs, delivery to the recipient and acceptance of payments - this forms the profit of the delivery point. Such a terminal is beneficial only for mass deliveries in very large volumes.

What stores can you work with?

Ozon (ozon.ru) and My-shop.ru– the most popular stores, followed by the following:

• Lamoda.
• QUELLE.
• YVES ROCHER.
• Bonprix.
• Oriflame.
• MAMSY.
• myToys.ru.
• Boutique.ru.
• Faberlic.
• Yulmart and others.

You can usually find out the list of operating items on the website of a specific store. Those options that have been listed are partners of the PickPoint delivery system. Through the website, the customer can find out where the nearest delivery terminal is, monitor the delivery of goods, and extend the shelf life of the order.

Selecting a location

It is best to rent a room in the city center near a transport interchange or a public transport and metro stop. Of course, this increases the rent, but it is convenient for clients.

The customer will agree to go to the outskirts only if delivery is very cheap and the product is in great demand, so analyze various options before opening.

Setting up supplies

First of all, it is necessary to conclude an agreement with networks such as PickPoint, which carry out large deliveries. They allow you to acquire a sufficient number of clients in the city. Then you can contact online stores directly, offering your services.

It is very easy to become one of the network’s clients; there is a questionnaire on the website that you are asked to fill out. After which the individual entrepreneur is verified, and orders automatically begin to be forwarded to the city from which the application was submitted. Customers are notified on the websites of partner stores that a new item issuance, and they can use its services much cheaper and faster than when ordering by Russian post.

The customer can come and pick up the order on the day of delivery or later, so in any case the goods must be disassembled as soon as possible after receiving. It is possible that notification of delivery will be the responsibility of the item owner himself. Then it is more convenient to use an SMS program that can send them automatically when processing a parcel, or you will need to make a phone call. In addition, unclaimed goods are returned.

Detailed information about PickPoint parcel terminals is presented in the following video:

What is the job?

1. We pick up the cargo from the supplier. In this case, you need to know the number of seats and equipment.
2. We distribute the received cargo according to orders if it arrived in bulk.
3. Packaging and completing wholesale deliveries for individual orders. Don't forget about the availability of inexpensive packaging.
4. Issuing orders.
5. Constant expansion of the supplier and customer base.

Total costs and profit of the project

On average, project costs start from 100 thousand rubles. They may be more, since it all depends on the rental and renovation of the premises. In addition, consider placing advertising and signs so that the client can easily find this warehouse. This amount includes the purchase of a PC, payment for Internet and wages employees who will be engaged in issuing orders or courier services. You may need remote security or video surveillance services, since inventory and materials, as well as cash, will be stored in the warehouse.

The project may pay for itself within six months, it all depends on the number of residents in the city who are passionate about online shopping.

Do not forget that the main competitor in this case will be Russian Post, so it is worth taking into account convenient working hours, for example, from 10:00 to 20:00, as well as other services that will attract customers.

The most profitable clients are among women's clothing and cosmetics sites, while men most often purchase auto parts and electronics. Analyze the market in your city or region and find out how effective an investment in a given project is. In addition, you should clarify the presence of competitors.

Remember that lower shipping costs will be the main advantage when a customer chooses your item. Retain them with pleasant service and other benefits, and the business will pay off quickly. Select an experienced employee who can communicate well and advise clients on any matter.

In an online store, a buyer can find any product, usually at a better price than in regular stores. All more people replace regular shopping with online shopping - saving time, low price, a wide range, without leaving home. But many are scared off by endless mail queues, expensive orders going missing, and sometimes the unfriendly attitude of operators, and therefore they are in no hurry to shop on online platforms.

Obviously, opening a pick-up point will be the optimal solution to the delivery problem for customers and a good business idea for entrepreneurs. So, how to open a pick-up point for orders from online stores?

Some entrepreneurs are actively implementing an online shopping system, while others sell only through the website, because distance selling is gaining popularity at breakneck speed. This method of purchasing allows you to purchase necessary thing at the best price in almost every corner of the world.

Such cooperation is equally beneficial for both buyers and entrepreneurs. However, difficulties may arise at the delivery stage.

For online stores, organizing your own courier service or opening your own pick-up point in every city is costly. Online store pick-up points help solve this problem.

The essence of the work of order pick-up points

• pick up goods from suppliers;
• distribute to orders and package;
• issue to clients.

Online store pick-up point as a business: where to start?

You can start such a business in two directions:

• new pick-up point;
• cooperation with well-known companies(Boxberry, SDEK, etc.).

The terms of cooperation and the necessary investments in the second case depend on specific company, which you choose. Of course, working on behalf of a well-known brand makes doing business much easier, but in this case you will need to pay royalties.

Below we will look at business development according to the first option.

Is registration required and what documents are required?

It will not be possible to not register an activity, so the most preferable and less expensive form is This type activity falls under OKPD 47.91. Will need to open

Preparing premises and purchasing equipment

When choosing a location, you should give preference to premises located close to stops and metro, even though Renting a site on the outskirts is much cheaper.

To open a pick-up point, a small room measuring 10–18 sq.m. is enough. And although it will practically be a warehouse, such footage will be enough for both parcels and for the operator, because they will not be stored there.

Depending on the terms of cooperation, you can additionally equip the room with a mirror, fitting room, etc. If the pick-up point is not located in a shopping center, it is important to install a toilet on the premises.

You will definitely need to purchase a cash register, a printer, a computer, an Internet connection, and furniture for the employee (a counter and a chair).

What to look for when recruiting employees?

One employee will be enough at the pick-up point, and at the initial stage you will be able to perform these functions yourself. When choosing a candidate for a job, pay attention to his work experience, lack of criminal record and reviews from previous jobs, because the cost of the package may exceed his salary.

Honesty and responsibility are the main characteristics of a pickup point employee. In addition, knowledge of the obligations and rights of the parties, as well as skills in operating a cash register, is desirable. If it is planned to provide courier services at the delivery point, another employee will be required to distribute parcels.

How to become a copywriter from scratch and get stable income on the Internet, you can find out

Making contacts

It is better to unpack incoming parcels immediately and notify customers using calls or messages that the order is at the pickup point, with the obligatory indication of the address, opening hours and telephone number.

Both clients and suppliers will appreciate this, and the premises will not be overcrowded with parcels.

How to open a pick-up point for online stores and draw up a business plan with calculations?

Costs of starting a business:

1. – 15,000 rubles.
2. Account maintenance – 1000 rubles.
3. Cash register maintenance – from 800 rubles.
4. Investments in renovation of premises and purchase of equipment (cash register, PC, furniture, etc.) – 100,000 rubles (if repairs are not needed, costs will be significantly reduced).
5. Rent from 16,000 rubles depending on the region.
6. Employee salary is 25,000 rubles.

What is an electronic payment system and how to choose the most convenient payment system for your online store - read

Profitability and payback periods

At the initial stage, when issuing 45 orders per day, an entrepreneur will be able to earn an average of 30,000 rubles, depending on the region and tariffs. It will be possible to reach the break-even point in 7 months, provided that at least 900 orders per month are issued at the pickup point.

Ways to increase profitability:

• It is recommended to bring orders to the pickup point using your own transport, this will reduce costs for transport companies;
• deliver goods to customers at your own expense or make discounts regular customers, so the number of orders will increase, and with them your profit.

Opening a franchise pick-up point for online stores

Today there are many successful delivery services that have managed to earn a reputation and trust from clients offering cooperation to entrepreneurs. As a rule, each company sets its own conditions and franchise costs, but in general the requirements are almost the same.

For cooperation you need:

• register ( or ;
• select and renovate premises in a crowded place, near bus stops or in a large shopping center;
• have a sufficient amount of working and investment funds;
• be ready to work according to the standards of the chosen company.

To apply for cooperation, you will need to contact the company through a representative in your city or fill out a form on the official website.

Companies with which you can enter into a franchise agreement:

• SDEK;
• PickPoint;
• maxima-express.

Pickup point for orders from online stores as a business – interesting idea for entrepreneurs, however, this type of business is not without its drawbacks. High competition, decrease in average bill, refusal of goods by customers - these and other difficulties can hinder business development.

Therefore, before renovating the premises, study the supply and demand in your city, evaluate how profitable it will be to open another order pick-up point, or perhaps it would be better to join well-promoted companies.

You can get more information about the operation of the order pick-up point of the popular online store OZON in the following video:

🔊 Listen to the article

Every year, online trading offers more and more conveniences and guarantees. One of the additional features of many virtual stores is to receive an order at a special order pickup point for free or at a better price. It is not difficult to open it, and registration of activities does not take much time. Successful implementation of this business idea requires a minimum financial investments, but it is important to make sure the service is relevant and find a reliable partner.

Pickup point for orders from an online store as a business

Having opened his point of delivery of orders from the online store, the entrepreneur will find optimal solution logistical problem both for the client and for yourself. Rent a warehouse in small town, equipping your own pick-up point or hiring a courier is financially unprofitable for many entrepreneurs who have created an online trading platform, and the price list for the services of transport companies often does not suit the buyer and makes online shopping less profitable. Therefore, the services of a private pick-up point for orders from many online stores will be relevant for both parties and will bring good income business owner.

For a business to gain momentum and develop dynamically, it is important not only to choose reliable partners, but also transport company with reasonable rates and a good reputation. It is advisable not to agree to the supply of goods that require special conditions storage, since they are not ordered very often, and the costs will be significant. What kind of store is profitable to open? It is easiest for owners of online trading platforms to work with such product categories as cosmetics, children's clothing and accessories, car parts, souvenirs, decorations. In order for the point for issuing orders from an online store to be profitable, it is important to establish business contacts with one or two large (if the city is small) or a large number of partners. Parcels arrive quickly, and the cost of the service is usually lower or equal to the price list of private delivery services that take longer to deliver the goods or are located in an inconvenient location. Lower prices are achieved through consolidation of delivered cargo. If the cost of delivering its weight is divided by the number of recipients, then the final cost for each of them will be cheaper than in the case individual design each parcel.

Advice: for complete and successful work At the point for issuing orders from the online store, you will need to open a special payment agent account – account No. 40821. Tax must be paid on the amount of remuneration transferred by the partner.

The amount to be paid depends on pricing policy store and calculations indicated on the website, but the client sees this information even before ordering. For some positions it is paid (approximately 150-200 rubles), for others it is free. As a rule, once a week the owner of the order issuing point deposits money with the bank and provides payment orders. The remuneration is transferred to him once a month, but the conditions of different partners may differ. To increase the number of sales, the creators of virtual trading platforms They often hold interesting promotions to attract customers to the store: discounts, providing a second product from the same line for free, sweepstakes.

One of the formats for organizing a point for issuing orders from online stores is a show-room. It has a small area and contains product samples from various online resources. The buyer can personally evaluate the product in all respects before purchasing. But the implementation of this business idea requires more significant financial investments (about 50% more). You can also open a pick-up point for orders from an online store in the form of parcel terminals. To do this, you will need to purchase special cabinets with cells that will be opened with a special code, and hire an operator. It is advisable to provide video surveillance and security. It is not necessary to look for a separate premises; you can rent space in a popular hypermarket or shopping center.

Advice: to increase profits, to basic function You can add a pick-up point for orders from an online store courier delivery, the ability to carry out small orders for a fee

On average, the owner of the item receives 1-2% of the cost of the goods. This is not a lot of money, but with significant turnover, an entrepreneur can make good money. This indicator is directly influenced by whether the owner works directly with online stores. If you use the services of an intermediary, the profit will be significantly less. Based on the experience of the owners of such pick-up points, it makes sense to open one only in large cities or where such a service will be in demand in order to achieve a large turnover of orders. The main thing is to immediately organize the work correctly, and then only control its quality. To get more high income, you need to open several points or combine its work with your trading platform. You can create an online store on VKontakte quickly and absolutely free. How to sell things online? To achieve good sales, it is important to find reliable suppliers, create a wide range and ensure quality delivery.

Where to find partners for successful cooperation?

1. Independently negotiate with the owners of online stores and trading platforms (cooperation in this format is already offered by Ozon, Wildberries, Aliexpress).
2. Work with delivery services for business clients and individuals who offer to open a pick-up point under their brand (for example, Boxberry, Hermes, Express Courier).
3. Collaborate with large companies, providing logistics services to online stores on a franchise basis, they will act as intermediaries, and the owner of the delivery point will act as a subagent.

How to open a pick-up point for orders from online stores?

The first step towards creating your own small business is registering your activity. When writing an application to the Federal Tax Service, you will need to correctly indicate the OKVED code (General Classifier of Species economic activity). To indicate the type of employment of the point for issuing orders, use the value (OKPD 2) 47.91 - Retail trade services by mail or via the Internet information and communication network. The easiest way is to work as an individual entrepreneur. The opportunities of this status are quite sufficient for running a successful business. This will also simplify bookkeeping and save on the number of taxes and the amount of state duty.

Then you need to find a suitable room (the optimal size is 15-20 m², less is possible). There is no need for a large area, since parcels are picked up within 1-2 days, they do not have to be stored for a long time, and the arrangement and utility bills of a large room will not be cheap. It is advisable to open a point in the central part of the city or close to it. An additional advantage will be the creation of optimal conditions for self-pickup of goods, and, if funds are available, the arrangement of your own small parking lot. It is necessary to buy high-quality equipment for the work of the dispatcher, who processes orders and issues parcels: PC, printer, cash register, furniture. Its role can also be played by the owner. It is advisable to pay due attention to the facade of the building, the entrance or the design of the central counter (depending on where the point will be located), purchase a bright sign with a memorable name, make convenient steps and a ramp. Another advantage will be the opportunity to order courier delivery, albeit for an additional fee, and to create your own website with partners’ product catalogs (over time, the online platform will become a source of additional income, because after promoting the resource, the owner will be able to rent out space there for advertising). If you issue 40-45 orders per day, you will be able to return your investment within a few months. If you have financial investments, at least up to 300 thousand, you can, for example, try to open a travel agency from scratch or organize your own mini-production.

Creating a pick-up point for orders from an online store is not very difficult. The procedure for registering activities is standard and does not require much time. But for a business to be successful, it is very important to make sure that the service is relevant for the population; perhaps in this city it will be more profitable for the buyer to cooperate with transport companies. It is also necessary to thoroughly study the intricacies of independently opening such an item from scratch, by visiting specialized business forums, reading books, material from the Internet, or starting cooperation with a partner with a good reputation.

The digital revolution has arrived. Russians are increasingly making purchases online. Thus, one of the most popular online stores served for last year more than 17 million orders. 46 thousand per day. And there are more than 10 such stores in Russia. Their total annual order volume is more than 50 million. And every order can bring additional income anyone who knows how to get it.

Today in Russia there are more than 200 thousand online stores. The 10 largest ones account for 30% of the total market. But even the largest online store has something in common with a small one - delivery and pick-up of goods. This is the pitfall of all stores.

No matter what managers do, no matter what know-how they come up with, delivery is the same for everyone. Or on your own; or through a transport company; or pickup. And some originals seriously rely on delivery unmanned vehicles. In twenty years. Limited product categories. Not in every area of ​​the city. But this is not certain either.

In a word, delivery and pick-up of goods should be as fast as making a purchase in an online store. It is at this point of connection between the Internet and reality that it is possible to make good money. Legally. Even more - online stores themselves ask for it.

Pickup points for orders from online stores. We hope you have already used them. We ordered something from a Russian online store; they arrived the next day the specified address; checked, paid and picked up the purchase. From the outside it may seem that this item, equipped with a sign or plate with the name of the store, belongs to this trading network. This is not always the case. Typically, each pick-up point is an independent business that has entered into a partnership with an online store or logistics system.

The main advantage of such a point is that the client comes to you himself, your task is fast and high-quality service. That is, in fact, income without serious organizational expenses. Advertising is not needed. Searching for clients is not necessary. Branding is not even necessary. What do you need? Read on!

Direct cooperation - conditions for organizing a pick-up point for orders for an online store

When visiting an e-commerce site, you may find a link (usually at the bottom of the page - in the footer) with names like - make money with us, open a pickup point, and the like. This means that the online store is ready to cooperate. This is understandable. The number of orders is growing. And managing an extensive network of self-pickup points is a troublesome business. In the city of Moscow alone there are more than 500 points of one online store. And there are many cities in Russia, as well as online stores. That's why big business It’s easier to outsource this service. The pickup point is independent, the report is simple - how much was shipped to the point, how much the point gave away. Works on automatic and accounting systems. Operation of the premises, storage of parcels and work with clients conscientiously small business- this very point.

What is needed to open such a point, besides desire? No difficult conditions.

Room. Closed, ventilated, reliable. The minimum area is 10 square meters. The room must be equipped with an alarm system and a storage system - shelving. Because it will store quite valuable packages for clients. From cameras and computers to smartphones and laptops.

The location will be a definite plus. The popularity of the pickup point depends on this. Nearby: public transport stops; metro; large educational institutions and business centers - a guarantee that the majority of clients in the city will indicate this point pickup. The more purchases a point gives out, the higher the profit.

The inside of the order pick-up point should be bright and clean. Office equipment, reception desk, tables for self-unpacking and checking equipment. A buyer of an online store comes, buys, checks the goods and happily goes home. He will also pick up your next purchase at your pick-up point.

Equipment. The point for issuing orders involves accepting payment. Therefore, a prerequisite for work is the presence of a cash register. A barcode scanner would be an added plus. It will allow you to process issuance faster by scanning labels for automatic entry into the database.

A good miniPBX and several numbers will allow you to call customers, notifying them that the package is ready for pickup. And the remaining numbers will allow everyone to reach the order pick-up point.

Connecting to the Internet will allow you to quickly update the database shipped from the head office; and submit your own reports.

Legal organization and personnel. The simplest thing is that online stores work both with legal entities, so with individual entrepreneurs. The staff at the pick-up point must ensure daily work(including output) points; notify customers, issue an order and receive a new batch; send reports in a timely manner. That is, 4-6 people working in shifts every other day are enough.

Is that all? All. But that's not all!

Even more additional income from organizing a pick-up point

What's good about this item? Because everything for storing parcels and goods is organized in it. Therefore, in addition to the fact that such a point can work with several online stores, it can work with entire logistics systems. That is, with universal delivery services.

Many delivery operators have terms of cooperation with small companies, similar to online stores. That is, the pick-up point of an online store can be turned into a universal point for issuing all kinds of items, parcels, letters, etc.

To do this, you do not need to change anything in the structure or premises. Only you can choose a larger room that can accommodate another 300-400 parcels monthly. In addition to the staff, you need to add several couriers who ensure the delivery of shipments to customers in your city. It is advisable to equip couriers with a car for speedy delivery. Or give in to new trends and use companies that provide on-demand courier services.

None additional conditions delivery services do not. And there is additional income.

Pickup points - additional income without major costs

So, capital costs fall on the start of a business - equipment of the premises and a salary fund for staff for the first three months. Such a business does not require any more capital investments. Efficiency in this niche depends on the efficiency of the point and the convenience of its location. It is not necessary to be located in the center, but a convenient work schedule, including weekends, is required; ease of access to the point, including crossing main public transport routes. This way you can cover more target audience. Since we must not forget that several points of delivery of goods from one online store may open in the city. Consequently, clients will choose the more convenient one. And we already know that the profit of a pickup point is based on the number of customers served, that is, the company’s turnover.